The ClickBrat Blog

Practical insights on AI automation, lead conversion, and building a business that runs itself.

Predictive CRO With AI: How Small Businesses Can Convert More Leads Without More Traffic

Most small businesses obsess over getting more traffic. The real opportunity? Converting more of the traffic you already have using AI-powered conversion rate optimization.

2025-01-157 min read

AILLMIntegration

Multi-LLM Integration Best Practices: When to Use Which AI Model

Not all AI models are created equal. Learn how to pick the right LLM for each business task — from customer support to content generation to data analysis — and how to orchestrate them together.

2025-01-088 min read

CompanyStoryAutomation

From Marketing Agency to Software Builder: Why We Made the Switch

We spent years building marketing campaigns for small businesses. Then we realized the real problem wasn't their marketing — it was their operations. Here's why we pivoted from agency to AI automation platform.

2024-12-206 min read

EngineeringRailsNext.js

Building SaaS With Rails & Next.js: Our Technical Stack and Why We Chose It

A transparent look at the technical decisions behind ClickBrat — why we chose Rails for the backend, Next.js for the frontend, and how we stitch together AI models, telephony, and real-time features.

2024-12-059 min read

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